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Advancing an open and sustainable economy through Web3.
We support, develop and invest in Web3-powered companies building tomorrow's
Tomorrow belongs to those who build it today.

About

W3S group support, develop and invest in Web3-powered companies building tomorrow’s open economy.

We are experienced entrepreneurs, technologists, designers, marketers and makers looking to address the world’s most important challenges and opportunities. 

Our team of crypto-natives bring strategic and regulatory insights, deep technological expertise, operational capabilities and forward-thinking capital to empower organisations and startups to take advantage of Web3 technology and innovation to build a better and more sustainable economy.

We have supported a variety of Web3 projects, including blockchain-based video platforms, agriculture technologies, cyber-security dApps, decentralised art curation, NFTs and cryptocurrencies, as well as decentralised finance (DeFi) and decentralised autonomous organisations (DAOs).

We are always looking for ambitious entrepreneurs and organisations to help them launch their next big project and enable Web3 innovation at scale.

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Expertise

We partner with startups and organisations to help them build, scale and operate web3-solutions that create the greatest impact on business and society.

We help identify opportunities for adopting the Web3 technologies that maximise the potential of your business. Such as integrating dApps into your existing product or service offering or by building new products or services that leverage the decentralised web.

We advise on technology and infrastructure to help you design and build new products and services using Web3 technologies, such as blockchain and decentralised applications (dApps), with immediate and tangible benefits to your customers at scale.

We architect roadmaps for adaptation and help scale the opportunities quickly to accelerate performance and growth. Including recommendations for how to implement and market the solution, training employees, building key partnerships and attracting investments.

Our approach is fast, robust and iterative to generate both immediate and long-term impact. We are always committed for the long-term, dedicated to excellence and profound value creation for all stakeholders.

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Team

Jonathan Pullinger

Jonathan Pullinger

In 2012 JP left the traditional banking world behind and moved into Web3. Starting his journey in bitcoin mining, he soon moved into coding, marketing, capital raising and business strategy (his current capital raising efforts total $621.25m).

JP began crypto marketing in 2013, developing sales and marketing plans for our bitcoin mining solution, working with angel investors and single-family offices for funding, and generating healthy returns over five years. He firmly believes that the future of DeFi (Decentralised Finance) is rooted in choice, speed of execution and reduced settlement costs. Not the simplistic view that everyone should and wants to become a bank.

JP has worked as a consultant for over one hundred Web3 projects - many via Outlier Ventures, successfully advising them while offering market foresight and competitive insight to improve success.

In his spare time, JP enjoys walking his dog, reading, playing video games, travelling, film, visiting art galleries, model trains and Scalextric.

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Adam Jones

Adam Jones

Adam Jones is a highly skilled marketing specialist with an extensive background spanning over two decades. Throughout his career, he has worked across various sectors, including public, private, charity, and Web3, gaining a wealth of experience in each.

In his most recent role as Marketing Director for a well-established Metaverse protocol, he has demonstrated his expertise in campaign creation and management.

Moreover, he is a skilled editor and copywriter, having written many articles that have reached global audiences.

Adam's diverse skill set and breadth of experience make him a valuable asset to any marketing team looking to create effective campaigns that engage and resonate with their target audience.

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Ry Leong

Ry Leong

Driven by an educational background in traditional engineering disciplines as well as a fascination for modern internet culture, Ry quickly discovered whilst hanging out in a small corner of the internet that working with the Web3 community was the best way for her to meld her interests together.

Prior to W3S, she worked in multiple facets of Web3 marketing and business strategy for various dApps and blockchain infrastructure projects, m ost recently as the Social Media Lead at API3.

Aside from marketing, Ry also brings a strong understanding of business fundamentals from her professional experience in corporate finance and controlling.

In her spare time, she enjoys reading books where nothing really happens, as well as partaking in any and all things music-related, especially electronic music and jazz. Her absolute favourite thing about working in this industry is the open attitude towards technological and philosophical innovation.

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Alexander Caillol

Alexandre Caillol, CFA

Following his French engineering MSc & corporate finance MBA, Alexandre went on leading sales operations for major traditional finance technology providers such as Bloomberg, Moody’s Analytics and Brevan Howard’s Sigtech.

In 2021, following series A funding, he was hired to build Nansen’s institutional sales strategy, hire & manage the global business development teams in preparation for their next successful round. Alexandre is now consulting for other creative on-chain data analytics startups. He enjoys collaborating directly with CEOs & founders as well as coaching more junior team members.

Versatile, entrepreneurial, result-driven coach-player with 18 years of experience structuring diverse pricing models & managing strategic partnerships, Alexandre has a proven track record of hiring & leading overachieving sales teams. He supports large & nimble organisations alike, through a deep understanding of clients’ workflows, complex sales cycles & emerging use cases.

You may also catch Alexandre cycling, hiking or geeking out on AI, permaculture & experiential event production.

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Leah Stuhltrager

Leah Stuhltrager

LEAH STUHLTRAGER founded one of the early gallery spaces in Williamsburg, Brooklyn where she specialized in creative technology. LS expanded to Berlin, Germany in 2012 as THE WYE GmbH to work with innovators (Seedcamp, BOB/Tech Crunch Europe, Made in NYC Media Center, Projekt Zukunft, Ocean Protocol, aeternity blockchain, Lexus, BMW, Recruit Technologies, Medienboard, Billboard, Berlin Senate, among others.)

She’s curated programming for CYFEST, SOFA, Convergence as well as Lincoln Center, Coachella, E-Halle, Contemporary Istanbul, The Hermitage Museum, Oriental Pearl Tower, Roppongi Hills, London's Great Eastern Wall, and Cà Foscari Zattere during the Venice Biennale.

She’s mentored at accelerator programs, advised governments, consulted for corporations including Outlier Ventures, Coca Cola, L’Oreal, and Deutsche Bank. She’s served as Editor-in-chief of AHEAD - a full color ART :: TECH magazine distributed with the Sunday edition of prestigious FAZ newspaper; powered by TEDxBerlin where she served as a Board Member.

Her longtime passion: blockchain.

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Jack Boreham

Jack Boreham

Jack Boreham is the editorial director and acclaimed writer of Metaverse Insider: a leading metaverse-focused website considered the most successful metaverse publication globally. He has been at the forefront of the platform's enormous growth as a Metaverse specialist -writing and advising projects in the Metaverse space.

Jack also works with Hackernoon and The Economist.

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Investment

Are you looking to take your project to the next level but unsure how to secure the necessary investment? Look no further than the W3S Group. W3S specialise in connecting projects with the funding they need.

Raising finance can be a daunting task, especially for those new to the process. Investors are rarely swayed by ideas alone; they seek evidence of a capable team with the skills to execute and manage the project successfully. That's where we come in.

Expert Guidance: Our team of experienced professionals will review your project and assess your team's readiness to engage with investors. We'll provide valuable feedback and guidance to ensure you're well-prepared to make a compelling pitch.

Access to Investors: Leveraging our extensive network of angel investors, syndicates, venture capitalists, and family offices, we'll connect you with investors who are specifically interested in projects within your niche. This targeted approach increases your chances of securing funding quickly and efficiently.

Tailored Support: Every project is unique, and we tailor our support to meet your specific needs. Whether you require assistance with refining your go-to-market strategy, clarifying your revenue model, or preparing financial projections, we're here to help.

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AI Tools

Introducing Trevor, our cutting-edge AI Marketing Tool that is revolutionising the way businesses engage and expand their online presence with ease. With Trevor, you can bid farewell to the cumbersome task of creating daily social media content and monthly press releases, Trevor takes care of everything!

⁠Tailored Tweets: Trevor generates three engaging tweets every day, distributed strategically at 8-hour intervals to ensure maximum reach/engagement.

⁠LinkedIn Excellence: Enhance your presence with a curated LinkedIn post every Thursday. Trevor understands the importance of timing, ensuring your content reaches your network when it matters most.

⁠Monthly Press Releases: Stay ahead of the curve with a professionally crafted monthly press release. Trevor creates compelling narratives and distributes them strategically, enhancing your brand's visibility.

With Trevor, you can focus on growing your business while we handle the intricacies of content creation and distribution. Experience the power of AI-driven marketing and unlock new opportunities for your brand.


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